CreativityDecember 6, 2019

Designing Virtual Experiences for the Real World

By: Spark AR Team
December 6, 2019
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CreativityDecember 5, 2019

Learning AR: Using Segmentation in AR Effects

By: Spark AR Team
December 6, 2019
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Spark ARNovember 25, 2019

New Spark AR Studio Features and AR Capabilities for Instagram

By: Spark AR Team
December 6, 2019
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Spark AR

Spark AR Blog

Get the latest augmented reality news, product updates and industry perspective, directly from Facebook’s Spark AR team.

By: Spark AR Team
December 6, 2019
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Highlights

Important updates, insights and perspectives from the Spark AR team.

CreativityNovember 25, 2019

Expanding World AR Capabilities on Instagram

In early 2018, we introduced target tracking, a capability that allows Spark AR effects to be anchored to static images, logos, signs, pictures — nearly any flat surface in the real word. Simply pointing the Facebook camera at an image triggers the AR effect.

By: Spark AR Team
November 25, 2019

Introducing Spark AR Studio Templates

As part of today’s release of Spark AR Studio (v76), we’re introducing templates, an exciting new feature that simplifies and streamlines the creation of AR effects. Using templates, creators at any level can get a headstart on a wide range of pre-designed projects, from face masks and color filters to background segmentation and effects with 3D objects.

By: Spark AR Team
Spark AROctober 22, 2019

Getting Started with AR Commerce

We believe augmented reality will reshape all kinds of industries in the coming years, but one area it’s already changing is commerce. And that’s no surprise, AR commerce effectively solves one of online shopping’s biggest limitations: not being able to try it before you buy it.

By: Spark AR Team
CreativityNovember 12, 2019

Creating Standout AR Effects on Instagram

Augmented reality is an exciting new medium. But when you take AR and combine it with Instagram and its growing community of artists and creators, the breadth of what you can make and the potential for who you can reach quickly expands. This is why we recently opened up our beta program, enabling anyone to create Spark AR effects and publish them to Instagram.

By: Spark AR Team
CreativityNovember 7, 2019

Introducing The Spark AR Design Guidelines

We believe augmented reality is a whole new creative medium. Exploring its full potential will demand entirely new ways of thinking about how the physical and digital can combine, which is why today we’re introducing the Spark AR Design Guidelines: a new resource intended to help creators, at any level, to conceive and design new AR experiences.

By: Spark AR Team
CommunityOctober 25, 2019

Unmasking the Watchmen Contest Winners

Our thanks to all of the talented creators who participated in the HBO Watchmen Mask Off Challenge. We had a hunch this contest would inspire some creative entries, and the Spark AR community did not disappoint.

By: Spark AR Team
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Recent Stories

See all of the latest Spark AR news, product updates and community stories.