Important updates, insights and perspectives from the Spark AR team.
A little over two years ago, we introduced the AR Library feature in Spark AR Studio with the goal of making it easier for you to add high-quality assets to your AR projects. Initially, this was done through an integrated library of 3D objects from Sketchfab, and over time, we’ve continued to extend and enhance the AR Library with hundreds of additional assets, including 3D objects, sound effects, patch assets, script packages, and so much more.
The pandemic has reshaped so much of how we experience the everyday world, from where we work, to how we shop, learn, and perhaps most important, how we communicate and connect with each other. Over the last year, our team has been exploring and investing in new ways AR can help people feel a stronger sense of presence and togetherness when they’re otherwise physically apart, and we think video calling in particular, presents some exciting new opportunities.
Earlier today, at F8 Refresh, we shared the exciting update that Spark AR is now the largest and most used mobile AR platform in the world. Our Spark AR community has surpassed 600,000 creators from 190 countries, who have published over 2 million AR effects across the Facebook Family of Apps.
Today we’re spotlighting two heavyweight game developers, Com2Us and Capcom, and how they recently worked together on a set of mobile AR games, to help drive brand awareness and fan engagement for a franchise game title.
As we dig into another exciting new year of possibilities for the Spark AR platform, one area of investment we will continue to prioritize is education and training, to help AR creators, at any level, build their skills, advance their careers and if they choose, pursue more creator-for-hire opportunities.